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Signature Is Looking For London Buyers For The 118 In Dubai

If you’re in London over the next week, you may be interested in this event focused on a new luxury Dubai property development.

Signature Developers has appointed Wetherell to market The 188, its luxury high-rise development in Downtown Dubai, at an event in Mayfair, London on May 9-10.

In contrast to previous offerings of Dubai real estate in London, which have mostly been off-plan, buyers can actually purchase and move into their units immediately. The 118 is being launched complete with finished residences and dressed show-units by international design houses Fendi and Roberto Cavalli.

The 118 is a USD 175 million, 44-storey residential tower skyscraper providing bespoke, full-floor, 4-6 bedroom residences, including two duplex penthouses. For the launch in Mayfair, residences on the fourteenth to 44th floors are being released for sale.

The 118 residences were designed by Sarah Hamid, project director at Hirsch Bedner Associates (HBA) which specialises in luxury hospitality, hotel and resort projects for brands including Raffles, Shangri-La, Ritz-Carlton and Four Seasons.

The multi-purpose club lounge at The 118 was designed by Shalini Misra, director of Shalini Misra Ltd (SML), the landscape architects are Cracknell and the lighting scheme was devised by Illuminate.

The 118 residences offer a choice of two styles; ‘Signature Classic’ or ‘Signature Contemporary’. Prices range from GBP 4.55 million to GBP 5.3 million for a lateral residence, with driver’s/staff room/quarters. The penthouses are priced at GBP 10.73 million and GBP 11.875 million.

Peter Wetherell, chief executive of Wetherell, expects an enthusiastic response from global citizens with a base in Mayfair.

“The subcontinental buyers in Mayfair typically have a home for banking and family education in London, a family home in the city and homes for business and leisure in either Dubai, Monaco, Manhattan or Los Angeles,” he said.

“They will spend anything from GBP 2 million to GBP 20 million on purchasing a home in Mayfair, with 70% buying an apartment or penthouse and the balance acquiring a mansion, townhouse or mews property. Providing value-on-investment, a world-class destination and a low tax environment, The 118 in Dubai is a logical choice for these multi-national residents.”

The Mayfair exhibition is being held on the 9th and 10th May 2018 (9am to 5pm daily) at the Four Seasons Hotel on Park Lane, London.